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Clarifying the Mission for Impact
Fieldtone Projects, a sustainable development firm, partnered with Avexa Studio to boost their online presence and better communicate their mission-driven approach. Their original website struggled to convey the scope and impact of their projects, which focus on urban green spaces and community wellbeing.
During our strategy phase, we held workshops with Fieldtone’s leadership to define their story and map out key messages. We also analyzed competitor sites to pinpoint gaps and opportunities. The goal was clear: build trust with stakeholders and position Fieldtone as an industry leader in sustainable design.
Clarifying the Mission for Impact
Fieldtone Projects, a sustainable development firm, partnered with Avexa Studio to boost their online presence and better communicate their mission-driven approach. Their original website struggled to convey the scope and impact of their projects, which focus on urban green spaces and community wellbeing.
During our strategy phase, we held workshops with Fieldtone’s leadership to define their story and map out key messages. We also analyzed competitor sites to pinpoint gaps and opportunities. The goal was clear: build trust with stakeholders and position Fieldtone as an industry leader in sustainable design.
Clarifying the Mission for Impact
Fieldtone Projects, a sustainable development firm, partnered with Avexa Studio to boost their online presence and better communicate their mission-driven approach. Their original website struggled to convey the scope and impact of their projects, which focus on urban green spaces and community wellbeing.
During our strategy phase, we held workshops with Fieldtone’s leadership to define their story and map out key messages. We also analyzed competitor sites to pinpoint gaps and opportunities. The goal was clear: build trust with stakeholders and position Fieldtone as an industry leader in sustainable design.
